THE ever-popular Coffee#1 has revealed the evolving habits of the coffee drinker, with an estimated 100 million coffees served over the past 25 years – equating to 40 Olympic-sized swimming pools of coffee.

The stats for the Ross-on-Wye shop, on the corner of Market Place and Gloucester Road reveal that the most popular time for ordering a coffee is between 11am and 11.30am.

The store’s most popular drink order is a regular latte while the most popular breakfast order is a Portuguese Tart.

Coffee#1 has also crunched the numbers on a quarter of a century in the UK, which has revealed some startling coffee-drinking stats.

The brand has served an estimated 28,000 coffees served every day, and 100 million coffees in 25 years,

As part of the anniversary celebrations, Coffee#1 will be giving away free cake in stores nationwide on April 3 whilst also launching a brand-new drink - the limited-edition Birthday Fudge Mocha.

The high street coffee shop has analysed how its customers’ habits have changed from the alternative milk debate to how hacks and trends are evolving its classic coffee orders.

The classic latte wins in the battle of the breakfast brews.

The company estimates that is uses around 42,000 litres of cow’s milk in store every week, but one in seven coffees are now made with non-dairy options – as demand for plant-based

Since opening its first café on Wood Street in Cardiff in 2001, the brand has grown into a coffee destination favourite; serving around 40,000 customers a day and around 28,000 hand-crafted coffees made by 1,000 baristas.

The store in Ross opened in July 2022, after a search that lasted eight years, and is located in the building that was once home to the NatWest Bank.