The Royal British Legion wants people to think about more than elderly veterans and those who served in the First and Second World Wars when they wear their poppy this year.

The RBL, which raises many thousands of pounds through the Poppy Appeal every year is encouraging people to ‘rethink Remembrance’ and consider all generations of the Armed Forces community this year.

The Ross branch of the Royal British Legion will be launching the Ross appeal when they open their Memorial Box in Broad Street as a Garden of Remembrance for Poppy Crosses on Saturday, October 29th.

Sarah Jones, Community Fundraiser for The Royal British Legion, Poppy Appeal said, “The Legion is here for all generations of the Armed Forces community, and it’s important to remember there’s a new generation that needs your support.”

In the last year the generosity of the British public helped the Legion answer more than 780,000 requests for help. The Legion uses donations to offer support in many ways including providing crisis grants, researching the impact of blast injuries on the body, lobbying the government on key issues, and advising on benefits and money problems and much more.

The fundraising target in Herefordshire is £251,000 which will go towards the Legion’s national target of £43 million to continue its vital work delivering practical, through life care and support to the Armed Forces community.

The 2016 Herefordshire Appeal was launched at the newly re-opened Hereford Racecourse with Herefordshire born and bred Champion Jockey Richard Johnson and his horse ‘Looks Like Trouble’ (who won the 2000 Cheltenham Gold Cup).

Rebecca Davies, Executive Director at Hereford Racecourse said “We are very proud to be supporting the 2016 Poppy Appeal in recognition of the outstanding contribution that so many men and women in the Armed Forces make to our country."

There will be a bucket collection for the Poppy Appeal at the Racecourse on Monday, October 31st and everyone is encouraged to wear their poppy with pride, knowing they helping the Armed Forces community to live on.